New West Cologne is a fresh, herbal fragrance that was created for a man who is a bit shy, but very sweet and romantic. It was introduced in 1988 by Aramis and it is an uncomplicated blend of aldehydes, lavender and mint at the top, with middle notes of coriander, watermelon and pine needles, all smoothed down by base notes of patchouli, cedarwood and musk. Recommended for daytime wear, New West will impress through beauty and simplicity. . . Launched by the design house of Aramis in 1988, NEW WEST COLOGNE is classified as a luxurious, aquatic fragrance. This masculine scent possesses a blend of oregano, sage, rosemary, sandalwood, nutmeg and cedarwood.